Oktoberfest  Souvenirs :


The  Dukes  of  Brunswick-Luneburg :

Drinking  Beer  furthers  Your  Health !

Beer statutes by the dukes Augustus William (3rd son of Duke Anton Ulrich, ruling 1714-1731, see Allgemeine Deutsche Biographie I, 664 f.) + Charles I (nephew of Emperor Charles VI, brother-in-law of Frederick the Great, founder of the Collegium Carolinum, ruling 1735-1780, see ADB XV, 266 ff.) of 1715–1766 in

oblong  formats  really  worth  framing

of c. 13¼-13⅝ × 16⅛-16¾ in (33.5-34.5 × 41-42.5 cm) printed exclusively on one side only as being determined for billboards. Broadsheets each with the printed signatures of the ruling dukes and their – mostly – Prime Ministers plus the “L(oco) S(igilli)” stamp and with decorative large woodcut initial “V” in progressing design. – Several figurative watermarks. – As archieved records with centerfold unused copies of fine full typography, partly with absolutely untrimmed broad margins and of great freshness. – Deviations noted in each case.


April 20, 1723

No  “foreign  or  alien  beer”

not  even  “on  Weddings / Christening /

and  other  Carousals”  in  the  country

according to the edict of July 10, 1722 avoiding a penalty of 10 $ per half-barrel. With three wide-margined sides trimmed to 12¼ × 14⅞ in (31 × 37.8 cm). Upper margin torn up to about 2 cm to the text. The several light foxing dots on the back hardly noticeable from the text side.

Offer no. 12,590 / EUR  202. (c. US$ 244.) + shipping

May 28, 1740

That “the Quality (of the Brewing Food)

does not go short of anything

neither  a  Shorting  of  Beer  shall  arise”

allowing the brewers “because of the present extremely expensive cereals purchase” a temporary rise in prices compulsory upon everybody since the brewers “otherwise are not able … to continue … brewing”. Comprising also the penal provision “to prepare oneself such as to have a sufficient stock of excellent beer anytime available”.

Offer no. 12,591 / EUR  253. / export price EUR  240. (c. US$ 290.) + shipping

December 18, 1741

Anew  Wheat  instead  of  Barley  for  any  Brew

in view of a wheat-harvest “to such a degree good” and subsequently considerably fallen prices to use again wheat instead of barley as brewing cereals. Both had been the reason for the decreed allowance of June 30, 1740, “to take barley instead of wheat for brewing”. – For the addition of barley + wheat also see the decrees of the ’60s at offer nos. 12,599 ff.

Offer no. 12,592 / EUR  271. / export price EUR  257. (c. US$ 311.) + shipping

May 12, 1745

Beer  Price  Defraudation  by  the  Landlords

“to  the  great  Damage  of  the  Brewers”

It can’t be true that “the landlords in the villages claim on the brewers in the towns to deduct three to four pence of the price of each half barrel, even deduct on payment … unauthorized (and thus) reduce the beer price at their pleasure”! With 12⅞ × 14⅝ in (32.8 × 37.2 cm) a bit smaller. – The decisive passage underlined by old hand in brown ink as well as a registration mark on the back of the same year.

Offer no. 12,593 / EUR  271. / export price EUR  257. (c. US$ 311.) + shipping

October 31, 1747

Against  the  Beer-Carouses  during  Execution  –

at  the  Expense  of  the  Seized !

A “bad habit (spread and tolerated) in many parishes … to drink after done seizures immediately and at the expense of the seized a ton or half a barrel of beer or more … and since this habit is as unfair as detrimental to the seized”. – Contemporary registration no. in brown ink in the white upper margin. – See the complete description.

Offer no. 13,075 / EUR  302. / export price EUR  287. (c. US$ 347.) + shipping

Beer-Price-Raisings  by  the  Piece  –

proven  exceptionally  consecutively !


November 3, 1760

For  the  old  or  the  raised  new  Price,

if  only  “there  is  anytime  sufficient  supply

of  good  stout  Beer  available ! ”

“because of the present extremely expensive cereals purchase” allowing a rise in beer prices up to Michaelmas 1761, while – contrary to those decrees of May 28, 1740, Nov. 14, 1761 + Feb. 27, 1766 – brewers “are free … to sell the beer also at the price usual until now”. But woe to those where “by this or that way a shortage of or deficiency with beer may be found!”. – The horse of Lower Saxony in the initial here and from now on freely jumping, thus without escutcheon. – Also see the thematically continuing decrees!

Offer no. 12,596 / EUR  253. / export price EUR  240. (c. US$ 290.) + shipping

November 14, 1761

“To  the  Disadvantage  of  the  Public”  –

Shortage  of  Beer  in  Our  Country !

Facing a “shortage of beer in several places of Our country” arisen from insufficient brewing prices because of further risen prices for cereals “by another raise of the beer price … until Easter of coming year”. Obviously mandatory thus contrary to the previous decree of Nov. 3, 1760.- Evenly slightly browned, both the side margins not quite absolutely fresh. – Also see the thematically continuing decrees!

Offer no. 12,597 / EUR  228. (c. US$ 276.) + shipping

April 26, 1762

“That  the  Brewers  nevertheless …

cannot  make  Ends  meet”

allowing another raise in beer prices for the districts Wolfenbüttel + Schöningen “until coming Michaelmas” in addition to that of the decree of Nov. 14, 1761 to ensure the supply of beer despite further rising cereals prices. The several prices “incl. tax and excise” fixed binding and ordering at the same time “that there shall never be any shortage of sufficient beer supply”. – Also see the thematically continuing decrees!

Offer no. 12,598 / EUR  239. (c. US$ 289.) + shipping

May 28, 1762

Once  again  a  steep  Rise  in  Beer  Prices

“in view of the lasting very high barley and wheat prices (in the districts Wolfenbüttel + Schöningen)” for that there will not be brewed just at all, but also finely. Each “including tax and excise” and till end of September that year. Thus thematically in direct continuance to the decree before and predecessor to the next. – Speaking of barley and wheat purchase see also the decree of Dec. 18, 1741. – In view of a larger typography optically especially fine.

Offer no. 12,599 / EUR  253. / export price EUR  240. (c. US$ 290.) + shipping

October 8, 1762

Lower  Prices  –

but  only  after  costly  Ingredients  are  used  up !

Because since end of September prices for barley and wheat “have not fallen to the degree, and provisions bought at the fomer high prices are not consumed to the degree … that the brewers would not take harm by a lowering of beer prices”. Thus the prices of the decree of May 28 of the year are “prolonged till Martinmas this year”. – Speaking of barley and wheat purchase see also the decree of Dec. 18, 1741.

Offer no. 13,000 / EUR  239. (c. US$ 289.) + shipping

August 28, 1764

Price — Ingredients — Amount — Now

“immediately  after  Publication”  just  as  once!

re-establishing everything around beer “just after publication … the former state … since now the prices for wheat and barley have sunk so far that beer and white beer prices can again be set on just the level as was before the last war”. Within a fortnight after publication “a full report is to be made to avoid a fine of twenty dollar”. – On the purchase of wheat and barley see the decree of Dec. 18, 1741, and for the Broyhan that of May 13, 1715. – Duplicate of the Rare Book Collection of a British library. – Centerfold lightly browned.

Offer no. 13,001 / EUR  253. / export price EUR  240. (c. US$ 290.) + shipping

Conclusion :

the  remarkable  care
of  one  of  the  most  excellent  princely  houses
for  both  producers  +  consumers
of  the  basic  food

Beer .


Following  some  practical  depictions  in  print


Beer  Garden — Nothing  is  Finer

Allsopp’s Garden. Beer garden with outside buffet with numerous guests sitting in the open and in an arcade, enjoying Allsopp’s Imperial Stout and India Pale-Ale and Burton Ale – par verre 20 cent. The gentlemen with cigars throughout. In front of the public house on the right side bicycle stand with two bikes with their sporting owners seated at an isolated separate table, admonished by the French call displayed on the rack below stopping hand “CYCLISTS, ONLY DRINK ALLSOPP’S STOUT.” Lithograph printed in brown. C. 1880s. 23¼ × 33¼ in (59 × 84.5 cm).

Below left revenue stamp canceled with the mark of an Antwerp firm. – The usual folding marks almost invisible in consideration of the thin placard paper. Only few restored tears and a larger gap in the sky replaced.

Pictorially  as  stylistically  fascinating  poster  the figures step behind the advertising. – See the complete description.

Offer no. 15,453 / EUR  1200. / export price EUR  1140. (c. US$ 1378.) + shipping

Ostade, Adriaen van (1610 Haarlem 1685). A Village Ale-House. Right in front at the table four farmers. The wife of one brooding over a letter to be written while an already drunken peasant laughs his head off about. Besides kitchen tools and grain sheaves hanging down from the garret. Steel engraving by W. French. 3rd quarter of 19th century. 6¼ × 7½ in (16 × 19 cm).

Offer no. 6,800 / EUR  76. (c. US$ 92.) + shipping

Who  love  the  Strong …

Hogarth, William (1697 London 1764). The Bruiser, C. Churchill … in the Character of a Russian Hercules. The writer Churchill whose Epistle to Hogarth provoked the master in the character of a strong Russian bear, hugging a tankard full of porter. In his left a knotted club referring to contemporary politics. The rest done by Hogarth’s favourite dog Trump trampling the epistle which he treats contemptuously in a manner not natural to the canine species. Engraving by Thomas Cook (c. 1744 – London 1818). 1800. 14⅞ × 11⅜ in (37.8 × 28.9 cm).

A  rarer  Sujet  made in the rush (1763) for which the self-portrait of 1749 had to serve, of which he right away substituted his own head by that of Churchill. Several things he added, the titles of the folio volumes were adapted. Also “The Line of Beauty” fell victim to grinding in face of such a stout, lusty, and rough person as Churchill is described. He, a degenerated writing clerical, was a partisan of John Wilkes’ in whose North Briton gazette, here symbolized as a lie-picked club killing the caricature, he contributed. – Excellent print of fine light-dark-effects on solid paper. The presentation itself by the way – contrary to all other later Hogarth-editions – in its original folio-size. – See the complete description.

Offer no. 7,500 / EUR  496. / export price EUR  471. (c. US$ 569.) + shipping

– – The same. Cook’s smaller version, inscribed C. Churchill only. 1807. Subject size 6⅞ × 5½ in (17.5 × 14 cm).

Offer no. 8,898 / EUR  138. (c. US$ 167.) + shipping

The  Promise  of  Beer …

Hogarth, William (1697 London 1764). France. The invasion army of Louis XV. against England in 1756 during boarding. In front before the inn “To the Royal Clog” tempting with water soup the officer roasting frogs for himself while trying to inspire his shabby men for the promise of the flag:


Engraving by Thomas Cook (c. 1744 – London 1818). 1798. 13¼ × 15¼ in (33.8 × 40 cm).

France + England I. – With the Garrick caption analogous to the text of the flag as above. – Contrary to all other later Hogarth editions in the original folio size. – Within the text- and broad margins minimally foxing and in the latter a tidemark likewise. – See the complete description.

Offer no. 7,540 / EUR  302. / export price EUR  287. (c. US$ 347.) + shipping

… makes  People  Happy

– England. In front of the inn “Duke of Cumberland / ‘Roast & Boil’d every Day’” requisited according to the law by the army as recruiting office a group of soldiers animated by the good board – beef + beer – caricatures the expected (1756) French enemy. On the table the text of Rule Britannia, below the tambour fluting God save great George our King. Engraving by Thomas Cook. 1799. 12⅞ × 15¾ in (32.7 × 40 cm).

France + England II. – With the Garrick caption. – Contrary to all other later Hogarth editions in the original folio size. – Within the text and broad margins minimally foxing. A few spots in the lower picture, too.

“ See John the Soldier, Jack the Tar … Should monsieur dare come here! / The Hungry Slaves have smelt our Food, They long to taste … Old England’s Beef and  Beer! ”

See the complete description.

Offer no. 7,541 / EUR  373. / export price EUR  354. (c. US$ 428.) + shipping

France + England together. Cook’s original sized versions as above.

Offer no. 7,539 / EUR  504. / export price EUR  479. (c. US$ 579.) + shipping

– France. Cook’s smaller version without the Garrick caption. 1807. Subject size 5½ × 6¾ in (14.1 × 17.1 cm). – Trimmed inside of the broad plate margin.

Offer no. 8,988 / EUR  50. (c. US$ 60.) + shipping

– England. Cook’s smaller version as above.

Offer no. 8,989 / EUR  66. (c. US$ 80.) + shipping

France + England together. Cook’s smaller versions as above.

Offer no. 9,511 / EUR  92. (c. US$ 111.) + shipping

“ the book has arrived! Many thanks for your helpfulness! Have a nice day, and kind regards ”

(Mr. S. S., May 9, 2016)